Added: Nov 19, 2008
From: excelvir
Duration: 2:30
Clorox Green WorksIn January 2008, the Clorox Company launched Green Works, a line of what it claims are "natural" cleaners.Clorox says that its Green Works products, which include all-purpose, bathroom, dilutable, glass-and-surface, and toilet-bowl cleaners, are at least 99 percent "natural." But without a nationally accepted standard definition for that term, the company is using its own. Natural cleaners, Clorox says, are defined as having ingredients that come from primarily plant and mineral materials and contain less than 1 percent petrochemicals.Reverse graffiti also known as clean tagging, dust tagging or grime writing, is a method of creating graffiti on walls or other surfaces by removing dirt from a surface. It is usually done by removing dirt/dust with the fingertip(s) from windows or other dirty surfaces. Reverse graffiti on windows/glass can be highly visible due to the reflection of sunlight. Due to the lack of paint it is often considered legal and used for Advertising,with companies such as Microsoft and Smirnoff, have had their products advertised this way. The UK pressure group Keep Britain Tidy opposes reverse graffiti.Reverse Graffiti can be created by using many different methods, the most well known and probably the most common form would be words or simple drawing written into the dirt of cars that have not been kept clean. A more advanced and difficult method is done by cleaning the graffiti onto dirt in the street, this dirt is difficult to clean off and the graffiti is often created by scrubbing, aided with the help of a detergent.Madmedia Limited were the first media agency in the world to commercialise reverse graffiti under the tag reface not deface and have executed campaigns of this kind for many blue chip brands and charities across Europe.Paul Curtis, also known as Moose, of the United Kingdom is considered to be a pioneer for reverse graffiti. Paul was recently charged in the United Kingdom under the Anti-Social Behaviour Act but the sentencing and implications are not known. There have been several instances of authorities attempting to prosecute those performing reverse graffiti. No authority has found legal ground to prosecute those who perform reverse graffiti.Moose is the pseudonym of Paul Curtis, a British graffiti artist. Instead of the typical methods of graffiti, Moose works by cleaning dirt and grime off surfaces to create his art. He is a commercial artist, and has been paid to create works for products such as Xbox and Smirnoff.
Channel: Entertainment
Tags: broadway clorox curtis francisco graffiti green moose paul reverse san tunnel works
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